Certificate Programme in Consumer Sales Management (CPCSM-Sales)

Home » Certificate Programme in Consumer Sales Management (CPCSM-Sales)
Certificate Programmes 

1Certificate Programme in
Consumer Sales Management

2Certificate Programme in
Customer Service Management

3Certificate Programme in
Retail Supply Chain and
Service Management

Class Room Centres


Certificate Programme in Consumer Sales Management (CPCSM-Sales)

Programme Overview/Introduction:

Qualified and competent sales professionals are always in demand. Organizations of any nature require a trained sales force and invest heavily in sales training. In ever changing business dynamics, sales as a function also requires much more than basic understanding of sales concepts. A competent sales professional now needs to be well versed in business fundamentals to be more efficient and to be ready to take more challenging responsibilities.

Certificate Program in Direct Sales Management is designed keeping such requirements in mind. It is a unique program offering specialized sales specific curriculum suitable for B2B sales and Channel sales professionals.

Premium certification from one of the leading B-Schools in India
Teaching through real life scenarios and case studies
Prepare participants for increasingly demanding customer service landscape

Programme Module:

  • Management Fundamentals
  • Communicating with customers – soft skills, negotiation, presentation
  • Dynamics of Customer Relationship
  • Sales planning and processes
  • Consumer Behaviour
  • B2B sales and marketing
  • Service marketing
  • Interpersonal communication
  • Sales and distribution
  • Costing- Price, margins
  • Market Segmentation

Graduate with minimum 50% marks and maximum 5 years of work experience.

The teaching approach will be highly interactive taking advantage of the technological benefits. The pedagogy followed for the program will be judicious blend of lectures, real life case studies, quizzes, assignments etc.  HGEIL to ensure uninterrupted technical support in conducting online classes, quizzes, etc.

Program Delivery:
The sessions will be delivered on Hughes Global Education interactive learning platform.

Duration & Programme Schedule:
One session in a week (Total 45 hours in 6 months)

Programme Director:
The programme is designed and directed by Dr. SK Pandey & Dr. Nirmalya Bandyopadhyay

Programme Fee:

Application Fee 2,300/-
Program Fees 32,000/-
Books and Study Materials 1,500/-
Service Tax to be paid extra at applicable rates (currently @ 15%)

Installment Schedule (INR)

Inst I due on 14th November, 2016
17,500 ( includes 1,500/- books charges)/- + S.T

Important Dates:

Last date for receipt of Applications at IIM Rohtak 20th  October, 2016
Declaration of the list of eligible candidates
First Instalment of Fees (Last Date)
Orientation and briefing
Second Installment of Fees (Last Date)
27th October, 2016
14th November, 2016
15th November, 2016







How To Apply

Applications have to be made online through the link provided in this page.

Step 1. Go to online application page in the IIM Rohtak website and register for the programme to generate the username, application number and password. Click to Register,
Instructions for Online Registration.

Step 2. Apply online by filling the form and uploading your recent photograph.
The registration fee of Rs 2,300/- (USD 80) shall be payable at the time of submitting the application through online mode as per methods given below.

Mode of Payments:

A.  Demand Draft for Rs 2,300/- in favour of “Indian Institute of Management Rohtak” payable at Rohtak.


B. Online Payment Gateway (Debit Card/Credit Card/Net Banking) click here to pay

* Fee once paid is not refundable or adjustable under any circumstances.

Step 3. Send the Hard copy of Application Form along with documents as specified in Annexure A-1** and one Passport size Photograph (similar to the one which is uploaded in online application) to following address so as to reach latest by October 20, 2016.

Apply Online

Note: Please use Google Chrome Or Mozilla Firefox  for filling the Online Application form. Also, verify the filled details before submitting the online application form.

Mailing Address:
Administrative Officer
Executive Education Programme
Indian Institute of Management Rohtak
M D University Campus Rohtak
Phone: 01262-228528
Mobile: 7082001607, 7082001618

Terms & Conditions
1. The right to conduct the Selection Process is with Indian Institute of Management Rohtak only.
2.Indian  Institute  of  Management Rohtak  reserves  the  exclusive  right  to  reject  any application without assigning any reasons thereof.
3. All the information & updates pertaining to admission will be posted on the web site, and no separate communication, by email or other means, will be sent to candidates. If such other means are used, it does not constitute an obligation to continue to use such means.
4. Canvassing in any form will be a disqualification.